Direct Mail Marketing and Direct Mail Strategies for Gift Basket Companies

Selling gift baskets is not easy and getting a gift basket company going is a marketing challenge in all regards. The challenge is to get a substantial base of customers and allow for the word-of-mouth advertising and referral base to build from there. Only one problem with this, how do you get the first batch of solid customers?

Well, a robust yet inexpensive marketing and advertising program might do the trick. Let me explain; you see, Direct Mail Marketing and Direct Mail Strategies for Gift Basket Companies make sense for a lot of reasons. Direct-mail marketing is inexpensive and the return on investment is better than most other forms of advertising for gift basket type companies.

It is recommended that you send out the direct-mail marketing pieces to all those businesses and high net worth households within a 15-mile radius. Gift basket companies have found success by sending out direct-mail marketing coupon packages at least once per quarter. You might also make sure you send personalized direct mail pieces to all the businesses in town, get a list from City Hall of Business Licenses and from the Chamber of Commerce too.

If you wish to expand your gift basket company I would recommend direct-mail marketing and direct mailing strategies as part of your market mix and advertising program. Please consider all this in 2006.

Direct Mail and Direct Mail Marketing for Movie Theaters

The local family small business movie theatre is a dying breed due to insane growth of larger multi-plex movie theatres with huge budgets and huge theatres in giant malls. But There is no reason to give up the ship so easily, in fact it makes sense to alert all the locals as to your better ability to serve their needs. But how can you do that?

Well perhaps you can develop a robust yet inexpensive marketing and advertising program might do the trick. Let me explain; you see, direct mail and direct-mail marketing coupon packages for movie theaters make a lot of sense.

This is because a movie theater can offer a two-for-one discount or free popcorn and a Coke with the purchase of two tickets. This will bring people into the movie theater to enjoy them selves and if they had a good movie experience they’re bound to come back.

Direct Mail Marketing and Direct Mailing Strategies for Motorcycle Shops

Motorcycle Shops must sell motorcycles to insure their success. They must get new clients in, sell them bikes and treat them well so they come back for service, accessories and tell all their friends. Once the referral networks get going and the word-of -mouth advertising a motorcycle shop can do a bang up business. But first they must get customers in the door.

A robust yet inexpensive marketing and advertising program might do the trick. Let me explain; you see, Direct Mail Marketing and Direct Mailing Strategies for Motorcycle Shops makes sense for a lot of reasons. Motorcycle shops would be wise to send out direct-mail marketing pieces three times per year to all the households within a 15-mile radius of the shop. Especially to those high net worth zip codes in the area.

Direct Mail Marketing and Direct Mailing Strategies for Motorcycle Shops works because it reminds people that they love motorcycles and keeps your business name in front of them. The return on investment for direct-mail marketing is significant compared to other types of marketing and advertising. If you own a motorcycle shop you should consider direct-mail marketing and think on this in 2006.